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Content Marketing · Email · Ensembles · Whitepapers/Insight Guides

Highlight Inherent Drama to Make Topics Interesting

Client:
TransUnion
Services:
Interviewing experts, copywriting, editing

Emails from a real person’s address have higher click-through rates. Plus, the “It may surprise you…” construction works well.

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Emails from a real person’s address have higher click-through rates. The “You maybe be surprised” construction also works well.